NOOSHEL pronounced NOOSH (rhymes with push) EL (el) was born out of a pure love for dogs. Big and small, pupper and doggo, fluffy, cheeky, grumpy...all of them. And how their companionship and unconditional love truly benefits and changes our lives.
NOOSHEL was created for the pet parents of today. Those of us who love our dogs like kids and want to share every moment with them. We're always on the hunt for the best dog friendly spots. If we can't bring our dog, then we're not going! Our lifestyle products are aimed to compliment the times we spend together and the memories we make.
We believe every dog’s life matters. Proceeds from all of our products are donated to charities who share this vision.